With Escape Rooms comes a different leisure concept which, from the very first moment, captures each and every one who dares to try them.
What is it that makes these escape games so addictive?
Interactivity, participation, an unsolved mystery… Carthago Escape Room came to us with a clear purpose: to convey these values through their brand and webpage.
After gathering all the clues, we found the key identity on a witty typographic pun that gave us the solution: the key was in our mind. We chose to add a steampunk feel to the web, which matched with the game’s theme and gave it a unique personality, regarding other escape games.
Illustration: DobleJ