A tribute to those who leave us an exceptional legacy
This brand, commissioned by the Association of Designers and Advertising Communication Professionals of the Region of Murcia (dip) through a project call, has been created to recover the memory of all the people who have shaped the design of this region over time, but also to represent our ability to value, through work and recognition, that memory which so often tends to be fleeting.
The halftone pattern has the property of fading into tiny dots until it disappears; and, conversely, gathering back into a single point what was drifting away. Like a center of gravity that draws fragments of aimless memory towards itself. By applying this concept in space and time, we believe we have achieved a perfect metaphor for memory.
© Photo Ángel Fdez. Saura




Photographs of the event on June 6, 2024. The specific furniture was designed by Artsolut and produced by CartonLab. The screen animations were designed and developed by Estudio Paparajote.

The black color and the N27 typography, from atipo Foundry, provide the stability that such an abstract concept requires.
We designed and 3D printed, using ecological fibers, an object that represents a solid memory of design oriented to the four cardinal points.

